Creating a content calendar for your Facebook brand page can help you create a consistent voice and publishing schedule. Preparing your posts in advance will save you the pressure to post every day.

You can schedule your posts on the Facebook app and other third-party services such as Hootsuite. You can easily track your schedule and edit what you need in the future.

How to schedule a Facebook post on desktop

  • On the desktop, start writing your status or share a photo or link as you normally would.
  • Before you hit “Share Now,” however, move your cursor instead to the small arrow next to “Share Now” underneath “News Feed.”
  • You will see a drop-down menu with a few options. Select “Schedule.”
  • A pop-up calendar lets you choose your specific date and time for the post to go out.
  • Once you indicate the date and time, hit “Schedule.” Your post will then look like this.
  •  Notice the “Later,” meaning this post won’t go up right away.
  • That signals that you scheduled it successfully. Just be sure to hit “Schedule Post” to finalize everything.

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