Samsung has officially disclosed that the sales of Soundbars have crossed 30 million units in the first half of this year. The company is one step closer to achieving ‘Global No. 1’ for the ninth year in a row.
Since 2014, Samsung Electronics maintained its No. 1 position in the soundbar market, according to global research firm Future Source. Its last year’s market share is 19.6 percent, which helps it stay on top. The Samsung soundbars sold over 30 million is also a step up to the top spot.
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Back in 2008, Samsung launched the first soundbar called the HT-Z810, a DVD all-in-one sound bar. The product was the industry’s first product to wirelessly connect the main body and woofer and received a good response from consumers.
By leading the industry trend with product after product that integrates a Blu-ray player, vacuum tube mount, and curved design, it sets a new standard for sound bars. This year, it garnered praise from the global tech press by significantly improving the TV’s sound quality and implementing innovative designs.
According to the Vice President of Visual Display Business Il-Kyung Seong: “As more and more consumers value sound experience to enjoy perfect images, interest in Samsung Sound Bars is increasing. We will continue to introduce new products that fit our needs.”
