Samsung wants a stronger voice in Trump’s world

Big companies and even countries hire people to keep an eye on what’s happening in Washington. These workers, called lobbyists, help them understand the government’s plans and how those plans might affect their business. When a new president steps in, things often shift. With Donald Trump now in charge since a few months ago, Samsung is said to be searching for a new person to lead its public affairs team in North America. They want someone who knows Trump’s team well and can connect with his political circle.
Samsung Needs to Stay Ahead in Washington
According to news from Korea, Mark Lippert, who’s currently in charge of Samsung’s North American public affairs, might step down soon. Lippert used to be the U.S. ambassador to South Korea under Obama and joined Samsung in 2022 when Biden was president.
Now, Samsung is looking for a replacement with strong links to Trump and the Republican Party. This job matters a lot because Trump’s decisions could shake up Samsung’s business. For example, tougher rules on chip sales might stop Samsung from working with customers in China. Higher import taxes could make Samsung’s products costlier for American companies. Plus, if Trump changes funding for new chip factories, it could hit Samsung’s projects in Texas hard.
Samsung Can’t Afford Surprises
Samsung is already tackling challenges from all sides. The last thing it needs is for the U.S. government to throw new obstacles in its way. Having someone who can speak up for them in Washington is a smart move to lower risks. It’s all about making sure Samsung stays in the game, no matter what Trump’s team decides. At around 300 words, this version keeps the meaning intact but uses simpler words and a fresh, human-like style.
